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Columbus McKinnon Cares

I designed the CMCO Cares logo to reflect Columbus McKinnon’s chain-making legacy while also emphasizing its commitment to charitable work. The design ties the company’s history with its dedication to giving back, representing both craftsmanship and community involvement.

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Year
2022
Client
Personal
Type
Illustration, Branding, Employee Engagement
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Case Studies
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Case Studies

5 FAQS About Texting Students
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5 FAQS About Texting Students

Screen Print Illustrations
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Screen Print Illustrations

About me

Hi, I’m Bill Kufel, a creative professional with over 10 years of experience in design and marketing. I specialize in branding and content marketing, helping B2B and SaaS companies stand out with thoughtful, impactful strategies.

Freelancer

Design & Marketing
2015 - Now

Mongoose

Art Director (Marketing)
2021 - 2024

Columbus McKinnon Corporation

Sr. Graphic Designer
2019 - 2021

D'Youville University

Graphic Designer
2015 - 2019

Willy's Print Shop

Co-Owner
2016 - Now
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