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CSR Report

This project marked the creation of Columbus McKinnon’s first-ever 2021 Corporate Social Responsibility (CSR) Report. I led the design and production, shaping a visually engaging report that highlighted the company’s achievements in sustainability, community impact, and ethical business practices.

Year
2022
Client
Columbus McKinnon Corporation
Type
Design, Art Direction, Content
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About me

Hi, I’m Bill Kufel, a creative professional with over 10 years of experience in design and marketing. I specialize in branding and content marketing, helping B2B and SaaS companies stand out with thoughtful, impactful strategies.

Freelancer

Design & Marketing
2015 - Now

Mongoose

Art Director (Marketing)
2021 - 2024

Columbus McKinnon Corporation

Sr. Graphic Designer
2019 - 2021

D'Youville University

Graphic Designer
2015 - 2019

Willy's Print Shop

Co-Owner
2016 - Now
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